Donation to help offer affordable finance

London Capital Credit Union logoA donation of £10, 000 to London Capital Credit Union will help bring affordable loans to those in the shadow of the City of London’s financial centre.

Linklaters, a leading global law firm, has made the donation to help spread the word about credit unions and affordable credit. The donation is part of Linklaters’ commitment to making a positive impact on the neighbourhoods they operate in and providing business support to marginalised communities in areas around their offices.

Speaking about the donation, Martin Groombridge, Manager at London Capital Credit Union (LCCU), said: “As a community based financial organisation we are always keen to work with others to help bring our services to more people in need of debt advice and affordable credit.

“We will be using this donation to promote the credit union to many more people in the communities in which we operate, helping to bring affordable financial services to those who need them and keeping people out of the clutches of payday lenders and loan sharks.”

Matt Sparkes, Global Head of Corporate Responsibility at Linklaters, said: “As a Living Wage employer, we recognise the importance of ensuring all of our people can maintain a good quality of life. Our investment in LCCU strengthens this commitment by enabling them and others to borrow at fair rates and with a lender who is focused on their wellbeing. We would urge other businesses to also show that they want the best for local people and so invest in this important initiative.”

To find out more about becoming a member of London Capital Credit Union, please visit www.credit-union.coop.

Investment boost for Northumberland home care service

Bell View Help at Home Care Workers

Five of Bell View Help at Home’s newly appointed care workers.

A social enterprise dedicated to providing high quality home care to older people in north Northumberland has been launched with the help of a loan from Big Issue Invest.

Bell View Help at Home is a social enterprise which delivers home care with an emphasis on well-being, allowing older people to socialise with others and live successfully in their own homes.

Bell View is a registered charity which has been in operation since 1998 and runs a purpose built resource centre in Belford, Northumberland, offering care and support facilities for the elderly in the area. Now, thanks to a loan from Big Issue Invest, the social investment arm of The Big Issue, Bell View has established a new Help at Home service, to provide reliable and consistent care and support to older people in their own homes.

“We wanted to deliver an innovative way of providing care for older people,” says Jane Field, Service Development Manager at Bell View. “Not like the old kind of home care, chucking breakfast in front of you and going out the door. We wanted to offer an integrated package of support to people in the community.

“Although, in many ways, a social enterprise is just like any other type of business, it can be difficult for traditional lenders to see that our aims go beyond profit, and they are sometimes wary to lend to us. That’s where Big Issue Invest came in.”

Rod Jones, Regional Director for the North East and Cumbria at Big Issue Invest, explains: “As a lender we exist to help worthwhile social businesses like Bell View Help at Home to access the funding they need to grow and develop, so that they can help more people and communities.”

Running a home care service in an area which covers 150 square miles between Alnwick and Berwick is no mean feat. Qualified carers help with everything from supermarket trips to cleaning, but older people are also offered the chance to get out of the house and join lunch clubs at Belford day centre or in participating village halls. Local volunteers help out with transport and befriending services, making it a true community enterprise.

Bell View Help at Home has been going since February, and is already delivering over 300 hours of care a week, allowing elderly people to remain independent and live more flexibly in their own communities. Those who otherwise might be housebound by chronic illness have still been able to get out and do their own shopping, while one lady uses Help at Home two days a week to give her family a break or when her other carers go on holiday.

Families are pleased, too. One customer said: “The Help at Home service is the best thing that has happened to our family. My father is like a different man.”

Rod Jones adds: “Bell View Help at Home is a revolutionary service providing real care for elderly people, allowing them to remain independent and live more flexibly in their own communities, and Big Issue Invest is pleased to have been able to help them.

“At a time when many small businesses are struggling to access finance, Big Issue Invest is here to support social businesses in the North East, be they charities, co-operatives or social enterprises like Help at Home. People can find out more at our website www.bigissueinvest.com.”

No to HS2

Let no one say I jumped to rash conclusions on HS2.

Ticket office - HS2

HS2 cash might be better spent on other routes

 For the last year or so I have genuinely not been sure if I should say no to HS2 or not. I have been unsure if HS2 is a good or bad idea for the country. I found it very difficult to reconcile the needs for a modern, low carbon means of transport with the unavoidable extra environmental damage. But as the rail route to the South West of England reopened today, it seems to me that we are addressing the wrong transport needs.

I am no Luddite and fully recognise that our current transport infrastructure, not least train lines, would not have existed had it not been for people who doggedly fought in some cases to build their lines. The main motivation back then was profit for all the competing train companies but I am sure it was mixed with excitement for a brand new, shiny technology.

Until recently, I could see plenty of reasons to be both for and against HS2.

Reasons for included:
•    Meeting future capacity
•    Better connections to ‘The North’
•    Business benefits to UK trade

Whilst on the no side the following springs to mind:
•    Loss of habitat
•    Even more energy use to power the trains
•    A focus on London

To some extent the environmental considerations can be reduced by judicious use of tunnelling, avoiding areas of scientific interest and the like, but this island that we share with thousands of other species is already carved up enough by rail, roads and canals.

Just imagine how large species such as deer, wild boar and others are unable to move across this country. Effectively this island is split north and south by the M62 and M4, not to mention by numerous canals. Similarly, it is divided East and West by the almost impenetrable M1 and M6 and the West Coast and East Coast mainlines.

But my last trip to London from Manchester by train made up my mind on HS2. Now I say ‘No to HS2’. On both legs of the journey, I would guess the train was a third to half full and that’s without the four sparsely populated First Class carriages which could have offered extra capacity if needed, and at over £400 return, no wonder they were under-occupied.

The train was comfortable and got me city centre to city centre in a fraction over two hours. Obviously, a quicker journey would be nice, but not at the huge environmental and landscape cost that HS2 would demand in order that we could save perhaps half an hour on the journey.

At a time when the debate about global warming and flooding has never been more topical, it seems to me we need to be rethinking our approach to business. Surely, we shouldn’t be shaving off minutes on already fairly quick journeys, but perhaps the estimated £100 billion budget for HS2 could be better spent on re-engineering our economy so people don’t all need to travel in peak hours.

But please don’t think that I am against all high speed rail. I am certainly FOR increasing speeds on existing tracks and I’d even suggest that I’d support HS2 if it were designed to connect two parts of the country that are currently poorly served by transport connections. Certainly, a Penzance – Glasgow service would sound attractive, helping Cornish regeneration and better rail infrastructure.

In the final analysis, my views will not have much sway in this particular debate and I am open minded enough to reconsider – so if you want to let me know why I should reconsider, please do!

A busy week at Ethos public relations!

It has been another busy weekPhoto of Ethos public relations pen and notepad for us at Ethos public relations, working on a wide variety of projects as usual.

At the weekend, we attended a new business meeting with a national charity, which is developing an exciting anniversary project for next year. It was lovely for us to meet such enthusiastic, committed people.

On Monday, we set up a BBC radio interview for one of our clients, which was broadcast yesterday. In addition, we have arranged an interview for a community radio programme, which will be recorded next week.

For the last few days, we have been liaising with a graphic designer and one of clients to develop a new logo for an online business. We have also been working with a client on a naming project for a new system they are implementing.

There’s never a dull moment at Ethos public relations!

If you would like to know more about how we can help help you, please do contact us.

Sea Shanty Festival in Ellesmere Port

The fourth National Sea Shanty Festival takes place at the National Waterways Museum in Ellesmere Port over the Easter weekend (18-20 April 2014).

Canal boat at Sea Shanty FestivalOver 3, 000 visitors are expected to visit the Festival during the weekend, and visitors will be able to explore the National Waterways Museum, listen to the shanty singers during the day and find out more about the seafaring traditions of the North West.

Coinciding with the Annual Boat Gathering at the museum, the Shanty UK festival brings together nearly 100 performers in seven different venues within the museum for three exciting days of singing, concerts, boat trips, museum tours, nautical poetry, puppet-making, face painting and much more.

According to Julia Batters of Shanty UK, the Festival is designed as a fun event for the whole family. Julia said: “The UK has a long tradition of sea shanties and maritime singing and our annual Festival is helping to keep this tradition alive for future generations.”
The highlight of the Festival is two concerts taking place within the museum on Friday and Saturday nights, which feature a number of acts from across the UK and Europe.

Entrance to the National Waterways Museum for the Sea Shanty Festival and Annual Boat Gathering costs £6.50 for all three days (10am – 5pm). Tickets for the evening concerts are £10 each night and can be reserved online at www.shanty.org.uk/our_festival

Accordion Pin Badges

We have worked with accordion teacher, Craig Bradley, to design and commission a set of three metallic accordion pin badges in copper, nickel and gold.

Accordion badges

New accordion pin badges – click for bigger image

These hand-finished button accordion pin badges are made in England and are an ideal gift for accordion players, performers, and enthusiasts.

Says Craig Bradley: “Musicians are often very proud of the instrument they play and until now there haven’t been metallic button accordion badges available to buy, whereas there are plenty of violin, guitar and even piano accordion badges available. I’m very glad to say there are now!”

The design is based on a real button accordion – know as a bayan accordion – used by one of Craig’s students, so these accordion badges are unique and are not available anywhere else.

“As far as I know these are the only button accordion pin badges available in the UK and are ideal gifts for accordion teachers to give to students. The three different metallic finishes on the badges can even make them suitable as a three tier award system.”

Made of base metal plated with copper, nickel or gold, these accordion pin badges were made in Birmingham’s Jewellery Quarter by a family firm and are each hand polished to give them their distinct look and finish.

These badges are being produced at a time when the button accordion is enjoying something of a revival, even amongst classical musicians, due to the versatility of the instrument and its rich sound. According to Craig, many people think of the accordion as a folk instrument, mainly used to play traditional folk music (and it is used extremely effectively for this purpose) but, thanks to its range, the instrument is equally suited to classical pieces.

The badges cost £5 each, or a set of all three colours costs £12 (the prices below include postage and packaging in the UK). Accordion teachers and music shops looking for larger quantities should contact us for prices.

Click here to purchase online from the Ethos public relations shop

They can also be purchased by calling us and sending a cheque. Please call 07970 875907 for further details.

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What’s on – Easter Sea Shanty Festival

What: Easter Sea Shanty Festival
Where: National Waterways Museum, Ellesmere Port, Cheshire
When: 18 – 20 April 2014
Web: http://www.shanty.org.uk/our_festival

The fourth national Sea Shanty Festival takes place at the National Waterways Museum in Ellesmere Port over the Easter weekend (18-20 April 2014).

Canal boats at Ellesmere Port - Sea Shanty FestivalCoinciding with the Annual Boat Gathering at the museum, the Shanty UK festival brings together nearly 100 performers in seven different venues within the museum for three exciting days of singing, concerts, boat trips, museum tours, nautical poetry, puppet-making and face painting.

According to Julia Batters of Shanty UK, the festival is designed as a fun event for the whole family. Julia said: “The UK has a long tradition of sea shanties and maritime singing and our annual festival is helping to keep this tradition alive for future generations.”

The highlight of the festival is two concerts taking place within the museum on Friday and Saturday nights, which feature a number of acts from across the UK and Europe.

Entrance to the National Waterways Museum for the Sea Shanty Festival and Annual Boat Gathering costs £6.50 for all three days (10am – 5pm). Tickets for the evening concerts are £10 each night and can be reserved online at http://www.shanty.org.uk/our_festival

Easter Sea Shanty Festival

Singing at the Easter Sea Shanty FestivalThe fourth national Sea Shanty Festival takes place at the National Waterways Museum in Ellesmere Port over the Easter weekend (18-20 April 2014).

Coinciding with the Annual Boat Gathering at the Museum, Shanty UK, the organisers of the Festival are hoping that many of the boaters will come and join in throughout the weekend.

Canal boats at Ellesmere Port - Sea Shanty FestivalThe Festival brings together nearly 100 performers in seven different venues within the Museum for three exciting days of singing, concerts, boat trips, museum tours, nautical poetry, puppet-making and face painting. Most of the music and events during the Easter weekend are free to boaters once moored within the Museum’s grounds.

According to Julia Batters of Shanty UK, the Sea Shanty Festival is designed as a fun event for the whole family. She said: “The UK has a long tradition of sea shanties and maritime singing and our Festival helps keep this tradition alive for future generations.”

The highlight of the Festival are two concerts taking place within the Museum on Friday and Saturday nights, which feature a number of acts from across the UK and Europe. Tickets for the evening concerts are £10 and can be reserved online at www.shanty.org.uk.

An uphill PR struggle for fracking

Wind turbine

More needs to be done to develop renewable technologies such as wind energy.

Latest blog from Shaun.

News that the Government is stepping up its campaign to promote fracking through financial incentives to local authorities and communities has reignited the debate about this controversial energy source. However, in my opinion, supporters of fracking will have an uphill struggle to persuade the public.

From a PR point of view, it all starts with the name. Has there ever been a more apocalyptic sounding source of energy?! Even if it was the most benign process ever, it would still ring alarm bells to me. The thought of doing “fracking” or “hydraulic fracturing” to anything makes me think that some serious damage must be being done somewhere.

The second thing is that it is likely to take place mainly in the countryside, often on the edge of villages or towns. Recent research shows that the overwhelming majority of people don’t want fracking on their doorstep, and we’ve already seen significant demonstrations where fracking is proposed, which are only likely to get worse.

In addition, evidence demonstrates that fracking causes earth tremors and may also lead to water contamination and pollution. Until we know more, I think most people would be pretty alarmed to think that fracking could lead to problems like these where they and their families live. In fact, as fracking has been banned in France, surely the process itself should be a cause for concern in this country too?

These days, most people accept that human-made climate change is taking place, so it is puzzling why the Government is looking to subsidise new and controversial fossil fuels which contribute to carbon emissions. It’s a shame that, despite all the warning signs, they are still thinking more about short term profit than protecting the environment for future generations. There is no guarantee that fracking will bring down energy bills and, given the set up of the energy market, I should think lower bills are highly unlikely. Besides, is cheaper energy from fossil sources something we should be aiming for?

Of course the obvious question after all this is, if not fracking then what? A head-in-the-sand energy policy in this country for many years has left us desperate for new energy sources. However, I still think much more needs to be done to develop renewable, carbon-neutral technologies, rather than new fossil fuels, and I for one would much prefer a wind turbine at the bottom of my street than a fracking rig!

Latest news on charity-pr.co.uk

site-logoThe latest news story on our sister website, www.charity-pr.co.uk, is about a new campaign to help get more people online.

We regularly update the news on the site, which is designed specifically for charities. The website outlines the PR and marketing support we can offer charities, and provides communications tips and information which we hope not-for-profit organisations may find useful.

Ethos public relations has worked with a number of charities for over 15 years, helping to promote their services and secure media coverage.

As well as helping charities make the news, we are equally passionate about helping charities get their messages out to the public. If you would like your charity news to be published on the charity-pr.co.uk website, please email us your story so that we can consider it. A great photograph also helps!