Tag Archives: PR

New PR package for charity events

Ethos public relations has introduced a new PR package to help charities promote their events.

Director Shaun Fisher said: “Ethos public relations is passionate about helping charities, community groups and voluntary organisations get publicity for their activities. This isn’t just because it is our business but because we have a commitment to highlighting the valuable contribution made by charitable and voluntary action.

“Over the years, we have seen, and even attended, a wide range of charitable activities that haven’t been as successful as they could have been. Often this is because of time constraints, a lack of appropriate communication and marketing or simply a lack of organisational capacity.

“For most local charities part of the problem of organising a successful event is budget. Not many voluntary organisations can afford the rates charged by large public relations businesses. But that’s where Ethos public relations can help. As we are committed to helping local community efforts flourish, we are offering a bespoke package for local charities seeking to ensure their events are a success.”

For a set fee of £200 including VAT, Ethos public relations will discuss your event with you and give their opinion on the idea, work with you to ensure it is communicated suitably on your website, Facebook and Twitter, write a press release for your local media and upload it to appropriate listing sites and advise on photography.

Shaun Fisher added: “This whole package should not only help you get more visitors or participants to your charity’s event, but will free up your time so you can focus on the important job of putting the event together.”

Click here to find out more and if you would like to work with Ethos public relations to give your charitable work the boost it deserves, give Shaun a call on 07968 211664 or email info@ethos-pr.com.

Happy birthday to Ethos public relations

We are 18 – again.

Ethos public relations is celebrating 18 years in business today. Over the past 18 years, we have worked with a huge range of businesses, charities, individuals and others to help them get their message out to a wide variety of audiences.

We have helped our clients launch new products; deal with a number of crises; produce videos, magazine and leaflets; create new websites; manage social media; prepare for newspaper, TV and radio interviews and engage with their employees.

The list of clients we have worked with over the years is a long one and the number of passionate individuals even longer. With hardly an exception it’s been fun, fulfilling and worthwhile.

We have helped raise awareness of issues as diverse as knife crime, disability, co-operation, Fairtrade, products made in the UK, tourism, credit unions, social enterprise, vegetarianism, local food, recycling, social housing and the closure of pubs.

Each of these issues required differing approaches but we hope we dealt with them all with the same commitment both to the subject, and as importantly, to the ethics with which we were founded back in 1998.

Our ‘ethical’ approach was adopted to try and counter some of the perceived negativity towards the public relations industry. Our approach was based on honesty and having an open dialogue with clients and the media. At times this was tested and back in 1998 we couldn’t have imagined how it would be the media itself that would become the focus of unethical practice. It seems both sides of our industry have work still to do.

We have written before about how things have changed, almost unrecognisably, since we first started trading. Posting out press releases and photos being replaced by email, faxes now defunct, far fewer local (and a couple of national) newspapers, not to mention the rise of bloggers and social media – the PR landscape is very different now.

However, our honest and ethical approach to the way we undertake PR has remained the same, and is so much part of who we are that it will remain. As we get near to the end our teenage years, we are wiser and a very different ‘person’ to the Ethos public relations of 1998, but hopefully our friends and colleagues will still recognise us.

So thanks to all our previous and current employees, clients and suppliers. We’ve had a great first 18 years. Time to crack open the fizzy wine – Fairtrade of course.

A busy week at Ethos public relations!

It has been another busy week for us at Ethos public relations, working on a wide variety of projects as usual.

At the weekend, we attended a new business meeting with a national charity, which is developing an exciting anniversary project for next year. It was lovely for us to meet such enthusiastic, committed people.

On Monday, we set up a BBC radio interview for one of our clients, which was broadcast yesterday. In addition, we have arranged an interview for a community radio programme, which will be recorded next week.

For the last few days, we have been liaising with a graphic designer and one of clients to develop a new logo for an online business. We have also been working with a client on a naming project for a new system they are implementing.

There’s never a dull moment at Ethos public relations!

If you would like to know more about how we can help help you, please do contact us.