Category Archives: Janet Redler Travel and Tourism

Shropshire losing out on millions from foreign tourism

A Shropshire based tour operator which brings foreign tourists into the county believes Shropshire is losing out on millions of pounds from foreign tourism.

Janet Redler

Janet Redler

According to calculations by Janet Redler Travel & Tourism, if just 10% of the 4.15 million visitors who currently visit the Brecon Beacons National Park came to visit the Shropshire Hills Area of Outstanding Natural Beauty, this could result in extra income of £8.23 million to the local economy.

The Brecon Beacons, just over the border in Powys, is one of Britain’s most popular National Parks, with over 4 million visitors a year. If 10% of these visitors made the 25 mile journey up the road to the Shropshire Hills, they would be bringing over £8 million pound a year more into the Shropshire economy. And that’s just the tip of the iceberg, if some of the other tourists passing through the county visited one of Shropshire’s many beautiful, but often overlooked, attractions.

Shrewsbury-based Janet Redler Travel & Tourism specialises in bringing groups from overseas to Britain and is doing its bit to boost tourism in Shropshire.

Chief Executive Janet Redler says: “Our calculations are a very conservative estimate of how much money the Shropshire economy is missing out on from tourism. If a fraction of the visitors to some of the country’s other major tourist destinations chose Shropshire instead, we would see millions of pounds more flowing into the local economy.

“Just next week Janet Redler Travel & Tourism is bringing a group of visitors from France to the Shropshire Hills for a seven day walking tour. This tour in itself will bring in over £10,000 to the local economy, which has to be good in terms of local jobs, but we are also very happy that we are giving more people an opportunity to enjoy the magnificent Shropshire countryside.”

The French walkers will take in many of the gems of the Shropshire Hills, including the town of Clun, made famous by the poet A.E. Housmann, the Stiperstones (Mary Webb country) and Stokesay Castle, considered to be the finest fortified manor house in Britain.

Janet Redler adds: “We know from the feedback we get that foreign visitors to Shropshire are pleasantly surprised by what they find when they get here and are often puzzled as to why they don’t know more about the area. As a tourist destination, Shropshire needs to do much more to shout about itself, not only to boost tourism but to benefit the wider economy of the area.”

Year of Adventure set to boost tourism to Wales

Travel professionals from UKinbound and Germany were amongst those in North Wales this weekend to experience adventure activities that are hoped will attract more overseas tourists to North West Wales and Anglesey in 2016.

Rib ride

The travel professionals took to the Menai Straits in a high speed rib.

The group representing tour operators and travel agencies were in Wales as part of the Discover Wales travel trade event which took place at the Quay Hotel and Spa, Deganwy on 1-2 October. The event is one of a series of initiatives to grow the sales of holidays in Wales through tour operators and travel agents in key international markets and was organised in partnership with UKinbound and VisitBritain.

Familiarisation tours of north and mid Wales took place before and after the event which included a fact finding trip put together by Visit Wales and Janet Redler Travel and Tourism to get a hands-on taste of the best leisure facilities available in North West Wales.

During their weekend in Wales the group spent time at the newly opened Surf Snowdonia, visited Penrhyn and Caernarfon castles, took the Ffestiniog and Welsh Highland Railway, spent time in Portmeirion and took a high speed boat ride down the Menai Straits and through the Swellies.

Deputy Minister for Culture, Sport and Tourism, Ken Skates said: “2016 is the Year of Adventure in Wales and it will see Wales building on a wave of exciting new openings and developments, and more than 10 years of ongoing tourism investment to make Wales the leading adventure destination. Research has shown that familiarisation trips arranged by Visit Wales for operators to experience Wales tourism products are the most influential intervention in increasing an operator’s interest or ability to feature or sell Wales programmes.”

Speaking about the trip Janet Redler said: “As a tour operator bringing tourists from across the world to Wales, we know how much they appreciate the scenery, heritage and sporting activities available to them. Hosting this group has given us the opportunity to work with Visit Wales to show more people what this area has to offer which will hopefully lead to more overseas visitors to the area in the future – and that has to be good for the local economy.”

According to Janet Redler, travel and tourism is a growing sector of the Welsh economy. “Wales is a super destination for both holiday and business trips and we know that nearly a million overseas visitors come each year to enjoy a Welsh welcome. We want to help increase that number during the Year of Adventure in 2016.”

 

BBC garden expert welcomes Swedish garden enthusiasts to North Wales

Swedish visitors at Plas Brondanw

Swedish visitors at Plas Brondanw with garden expert Tony Russell (far left) and head gardener John Rippin (far right).

BBC garden writer and broadcaster Tony Russell welcomed a delegation of Swedish visitors to Plas Brondanw in Gwynedd, on their recent tour of the gardens of Wales.

The well known expert was on hand at the Clough Williams-Ellis Estate near Portmeirion to meet and welcome the group of Swedish travellers, who were visiting the gardens of Wales as part of a new tour developed by Janet Redler Travel and Tourism in Montgomery, to help bring more overseas visitors to Wales.

The seven day itinerary took in many of the most spectacular gardens in Wales, from Bodnant in the north to Aberglasny in the south, as well as including a number of intimate private gardens.

Tony Russell said: “I was delighted to welcome the group from Sweden as part of their tour of the gardens of Wales. Wales really does have some of the most wonderful gardens and so I am pleased to able to support Janet Redler Travel and Tourism in their efforts to bring more overseas visitors to our beautiful corner of the world.”

Janet Redler, Chief Executive of Janet Redler Travel and Tourism, said: “We are so pleased that Tony Russell could join us to welcome our inaugural garden tour from Sweden. The tour was extremely well-received and we are already planning a follow up next year. We hope this will be the start of a long and successful relationship between the garden enthusiasts of Sweden and the picture perfect gardens of Wales.”

Esther Roberts, Managing Director of North Wales Tourism, was also happy with the tour and is looking forward to welcoming more visitors from Sweden. “North Wales has many fabulous gardens, from the well-known Bodnant to hidden gems such as Plas Cadnant and Brynbella. We are keen to encourage many more people from around the world to come and see just how beautiful these places are and to experience the warmth and hospitality of a trip to Wales.”

American visitors explore their Welsh roots

David Melding AM welcomes visitors from Bryn Mawr, Pennsylvania

David Melding AM welcomes visitors from Bryn Mawr, Pennsylvania

David Melding AM, Deputy Presiding Officer at the National Assembly of Wales, welcomed visitors from Bryn Mawr College in Pennsylvania to the Senedd during their recent tour of Wales.

Bryn Mawr College is a women’s arts college in the town of Bryn Mawr near Philadelphia in the United States. The town of Bryn Mawr takes its name from a house near Dolgellau which was owned by Rowland Ellis, a Quaker who emigrated to America in1686 as a result of religious persecution. Bryn Mawr College itself was founded by Quakers in 1885.

The group travelled all over Wales on a 10 day tour organised on behalf of Academic Arrangements Abroad by Janet Redler Travel and Tourism in Montgomery. As well as the National Assembly and Cardiff, the group visited Swansea, Snowdonia, the Conwy Valley, Llangollen and of course the Bryn Mawr Estate near Dolgellau.

Janet Redler, Chief Executive of Janet Redler Travel and Tourism, said: “We are seeing increasing interest from visitors across the world in coming to Wales. In this case, Bryn Mawr has a deep association with Wales and a history going back over 300 years. It was a pleasure to help bring these tourists over from America to find out more about Wales and their Welsh heritage.”

Visit Wales, the body set up to encourage more tourism to Wales, has offices in the US and works closely with tour operators like Janet Redler Travel and Tourism to bring visitors to Wales to experience the culture, language and historic towns that the country has to offer.

David Melding AM said: “I was delighted to welcome this American delegation to the Senedd and to show them the hospitality that Wales is renowned for across the world.”

Our new client is just the ticket

Ethos public relations is proud to announce it will be working with Janet Redler Travel and Tourism to help promote the tour operator’s services across the USA and Europe.

Janet Redler

Janet Redler

Janet Redler Travel and Tourism, which has offices in Shrewsbury and Montgomery, specialises in designing tailor-made tours to the UK and Europe, with many of its customers travelling from the United States.

Speaking about the link up, Chief Executive Janet Redler said she was looking forward to working with Ethos public relations to help raise the profile of her business and to promote Wales and the borders to potential overseas visitors.

Janet said: “Europe, and especially the UK and Wales, is a great draw for American visitors due to the fantastic variety of destinations and our rich heritage. At the moment, the very favourable dollar exchange rate is also helping to attract people from the US. Working with Ethos public relations, we are really looking forward to raising our profile further and bringing more visitors to experience all that the UK and Europe has to offer.”

Shaun Fisher, a Director at Ethos public relations, who has first hand experience of American business, said: “We are really looking forward to working with Janet and her team to help promote the services they provide to a wide audience. Janet Redler Travel and Tourism is a great fit for our business as we both share a passion for travel and the international bonds and friendship it can bring.”

Ethos public relations will be helping Janet Redler Travel and Tourism with a wide range of communications support, including public relations, social media and website support.

For more information visit Janet Redler Travel and Tourism.